January Assessment:LR

 1) Total-21, Grade-5

WWW- This is a strong assessment with excellent points made in the two higher mark questions. With a small amount of work on exam technique you should be looking at the top levels- well done!

EBI- Revise terminology in places(media codes,vertical intergration).

-For question 6, your essay needs a little more organisation and clarity. This should give it the focus needed for the top level. See exemplar + mark scheme for more on this.

2) Q1-1/1

Q2-0/1 ( forgot what media codes are)

Q3-6/8 ( i didn't have to explain the readings, said audience opinions instead of audience responses, used up too much word space) 

Q4-1/2 ( said vertical instead of horizontal intergration)

Q5-2/2

Q6-  11/20 ( didn't answer question in intro, didn't use specific numbers to compare the CSP's, i finalised my opinion but didn't bring it back to the question, didn't show enough knowledge of product, show that you understand)

3) Look specifically at question 3 - did you successfully write about both the preferred and oppositional readings? Did your answers match any in the mark scheme? Copy in one answer from the mark scheme that you could have used.  

I think I did successfully write about both preferred and oppositional readings and my answers matched the mark scheme surprisingly well. The rolling up of the sleeves has connotations of getting 'stuck in' and ready for hard work and action. Her tied back hair also connotes taking her job more seriously than her appearance.

4) Now look at question 4. Write a definition of vertical integration plus the benefits of it to revise this key industry terminology. You may find the blogpost on ownership and control helpful here

Vertical integration-  a business strategy in which a company controls multiple stages of it's production process and supply chain.

5) Finally, look at your 20-mark essay - question 6Read this exemplar answer to help give you an idea of what a top-level response looks like. Then, write a new essay plan for this question, using the suggested answers in the mark scheme and the exemplar to help you. Use a format like this:
Introduction: answer the question
1st para: I,Daniel Blake
2nd para: Black Widow
Conclusion: address the question again using points from your argument 

d industry, show knowledge of film)

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