Introduction to Music

 1) What are the key conventions of music video?

     - Performances: singing, dancing

     - Mise-en-scene: props,costumes,setting

     - Narrative

     - Celebrities/Collaboration 

     - Intertextuality

     - Visual effects

     - Fast pace: editing, camerawork

2) What is intertextuality?

   Intertextuality is when one media text references another media text -through genre, conventions, mise-en-scene or specific cultural references.

3) When did music videos first become a major part of the music industry?

  

 In 1981 when MTV was launched.

   
4) What launched in 1981 and why were music videos an important part of the music industry in the 1980s and 1990s?

MTV launched in 1981. Music videos were an important part of the music industry because if you wanted to get big as a music artist, you had to get your music video on MTV to be known.

5) How are music videos distributed and watched in the digital age?

   In the digital age, music videos are distributed by streaming services such as Youtube, Spotify, Apple Music and fan's word of mouth.